How to Set Up E-Commerce Tracking in Google Analytics

Are you selling goods on the Internet? If you are, you have to ask yourself the following questions: Who are visiting your storefront and looking at your offers? Where are they located? Which products do they prefer? Why do you have to consider these aspects? When you are able to keep track of vital customer […]

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The Layout of Your Discount Page Will Affect Your Sales

The layout of a site is very important when it comes to converting traffic to sales. For an inexperienced online entrepreneur, this can translate into years of trial and error, not to mention, frustration in order to get it right. However, there are a couple of simple elements the blogger or web owner can implement […]

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Identifying Google Penalty or Algorithm Change Affecting Your Website

Google is always improving their algo, and with each passing change some sites lose their traffic. They are also sharpening their spam filters so many sites fall in oblivion due to a penalty. Both algorithm changes and penalties can be reversed for your benefit, in some cases penalties or drastic traffic loses due to algo […]

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Over Optimizing Your Website, What to Look Out For

Over optimization has been the buzz of the online marketing world recently along with the blog networks de-indexation. I always said that blog networks should be taken with a dose of aspirin, hope some of you listened. Well, what’s done is done there, just need to cut off your ties and get busy with some […]

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Title Tag Optimization Best Practices

The Title tag is one of the most important (if not the most important) elements of the on-site optimization, which search engines consider when ranking websites. For those of you who are unfamiliar of what a Title tag is, let’s illustrate a quick example and how this relates to the search engine optimization and how […]

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